Sarasota Orthopedic Associates (SOA) provides treatment for ailments that affect the musculoskeletal system. This system is present in our ankles, feet, knees, hips, spine, hands, shoulders, and upper extremities. That means SOA physicians can focus on correcting musculoskeletal issues in any of these areas. Some of their most common tasks include treating athletes because intense sporting activities strain the musculoskeletal system. They also deal with many kids because changes in the musculoskeletal system frequently occur in children.
Fortunately, SOA has a website where athletes and parents can receive information on avoiding problems with their musculoskeletal system. Finding this resource center on the site is effortless. You just go to the home page, and you will see various icons near the top part of the SOA logo. One of them is an Education Center. Click on it, and you will find a treasure trove of information under 'Orthopedic 411 Medical Resources.' Using this website is that simple because every link you need is on the home page. Here is a review of this website including its ease of navigation.
The Use of Images
The web developers who made this site opted for the limited use of images on the website. That makes sense because orthopedics is a solemn professional. In fact, it may mean life or death for some patients. Consequently, too many pictures on the site would seem unprofessional and in some cases, insensitive to the seriousness of the issues that SOA tackles. Therefore, the web developers selected a few images to communicate additional information to online visitors. Other pictures compliment what the written text means. They do not supplant it.
Social Media Integration
The website has four social media icons at the bottom of every page. These icons are for Facebook, Twitter, YouTube, and LinkedIn. They are conspicuous making it easy for online visitors to see them. Additionally, they have a call to action next to them saying 'stay connected.' That means SOA is urging its clients to contact and follow them on social media. In fact, the same icons appear at the top of every page as well. However, an additional one, i.e., a Facebook 'like' button appears as well. This kind of social media integration on the website leads to an enhancement of the quality of communication between SOA and its clients. It helps boost SOA's online following as well.
Navigating through the Site
Aiming for a website that has a low bounce rate is an excellent idea because it means online visitors are viewing multiple pages other than the landing page. SOA encourages a low bounce rate because web users will find links to everything they could want on the homepage. In fact, the site has a specific section at the bottom title 'Navigation.' It has a list of summarized links to all the pages on the website. As if that is not enough, it has an icon for a site map at the lowest part of the site. I would give this website an A for making it easy for online visitors to navigate through its links.
Sarasota Orthopedic Associates
2750 Bahia Vista Street,