Owned by the Hearst Corporation, the Houston Chronicle shares many of the same features as its sister sites. One of the more noticeable, the masthead, has been shortened to the more casual chron.com.
Hearst sites are known for lists of articles without many pictures, advertisements or other media. However, here is where the notion that "everything is bigger in Texas" appears to be true.
A huge pop-out, grab advertisement makes landing onto the site take 20 seconds longer than it should. Once the ad closes, the long lists of articles are topped by simple headings.
Except for the foremost report under each section, the article titles presented in a light blue print become washed out. City-focused, Houston news is in bold font and listed under Latest News.