BUSINESS
Implementing Schema Markup for Better Search Visibility
You know what? Most website owners are leaving money on the table. They're creating brilliant content, optimising their pages, and building quality backlinks, but...
Top 5 Local Search Trends of 2025 (and What They Mean for 2026)
If you're still optimising for "coffee shop near me," you're already behind. The local search game has shifted dramatically, and what worked even six...
SMALL BUSINESS
How to Fix Inconsistent NAP Listings (and Why It’s Serious)
Let's cut straight to the chase. Your business's NAP (Name, Address, Phone) information is scattered across the internet like confetti after a parade - and it's costing you customers....
Voice Search Is Here: Optimizing for Siri, Alexa, and Google Assistant
Right, let's talk about something that's literally changing how we interact with the internet. You've probably asked Siri for directions as driving, or commanded Alexa to play your favourite...
Outdated Online Info Could Be Costing You – 62% Won’t Trust Wrong Details
Picture this: A potential customer finds your business online, excited to visit your new location. They drive 20 minutes across town, only to discover you moved six months ago....
E-COMMERCE
Local SEO Lightning Round: Expert Answers to 10 Burning Questions
Right, let's cut to the chase. You're here because your local business isn't showing up when someone searches "coffee shop near me" or "emergency...
FEATURED
Google’s SGE and AI Search: What Local Businesses Need to Know
Right, let's cut to the chase. If you're running a local business in 2025, you've probably noticed something's different about Google search results lately....
SEO (2025)
JSON-LD vs Microdata: Choosing the Right Format
Introduction: Understanding Structured Data Formats
Let's cut to the chase. You're here because you want to know whether JSON-LD or Microdata is the better choice for your website's structured data....
Implementing Schema Markup for Better Search Visibility
You know what? Most website owners are leaving money on the table. They're creating brilliant content, optimising their pages, and building quality backlinks, but they're missing one vital piece...
2025 NEWS & OPINIONS
MARKETING
Local SEO Myths Busted: Separating Fact from Fiction
You know what? I've been in the SEO game long enough to see countless businesses waste time and money chasing local SEO myths. It's...
BUSINESS ADVERTISING (2025)
All About Citations: Quality vs. Quantity in Local Listings
Let's cut straight to the chase. If you're running a local business in 2025, you've probably heard the term "citations" thrown around like confetti...
SMALL BUSINESS
How to Fix Inconsistent NAP Listings (and Why It’s Serious)
Let's cut straight to the chase. Your business's NAP (Name, Address, Phone) information is scattered across the internet like confetti after a parade -...