Marketing for General Directories Websites

Directories are one of the best way to showcase a website. They are looked upon as the best way to promote your business through effective marketing strategies so that more and more people get lured to your business. But just because most of the businesses around you are using the directories for their businesses, it is not mandatory that you will have to do that, too. Before submitting a website to any web directory, it is always recommended to know the benefits of what you are going to do

General directories are SEO friendly directories that usually are organized by categories.

General Directories
Scrap from the homepage of a general directory

Literature and other art related fields, business (contain all the information related to the businesses so that customers can easily find about the products, services, pricing and other business related queries at a single place), computer (related information about computers and other areas related to them) and just some examples of the categories each general web directory will highlight.

Being listed in general directories can either be free of cost or paid, depending on the quality of the directory and its traffic.

Since general directories contain a larger number of websites, compared to the niche ones, many people doubt about their effectiveness, but webmasters must understand that general directories receive much higher exposure and hence the business is even more exposed than the specialized ones. Therefore, it is always better to check out some stuff like Alexa Ranking, the PageRank, if it's indexed or not, if there is any editorial discretion and so on.


  • Adsnity
    Classified site for posting classified ads for cars, mobile phones, pets and livestock, automobiles, electronics, software and Internet based products.

  • Eisvo
    A searchable index of professionally edited site reviews organised by relevant location and topic into categories.

  • GlobeSpot.Net
    A searchable human edited and family friendly internet web directory organized by topic.

  • Realitist Directory
    Providing a spam free directory of interesting eclectic human reviewed quality websites for its users since 2008.

  • Zyas Web Directory
    Established in 2006, Zyas is a human edited and search engine friendly business web directory dedicated to search and list web resources.