Art
Navigating Google’s AI Overviews: A Playbook for Small Businesses
Google's AI Overviews have primarily changed how search results appear, and if you're running a small business, you've probably noticed fewer clicks coming through....
The “Verifiable Credential” Movement: Portable Reputation for Businesses
Imagine walking into a bank with your entire professional reputation tucked into your phone—not as a PDF, but as cryptographically verifiable proof that can't...
Video Listings: The Next Evolution of Business Profiles
Business listings have come a long way from simple text entries with a phone number and address. Today, we're witnessing something that's reshaping how...
The Collaboration Between GMB (Google Business Profile) and Directories
When you're trying to establish a solid online presence for your business, understanding how Google Business Profile (GMB) and web directories work together can...
Writing Business Descriptions that Convert (and AI Can Read)
You know what? Writing a business description sounds simple until you realize it needs to impress three different audiences: potential customers, search engines, and...