Marketing

I have audited directory profiles for roughly 60 UK law firms over the past decade, ranging from four-partner boutiques in Leeds to top-50 commercial...

The phone stops ringing on a Tuesday afternoon It was a Tuesday in late October when the senior partner at a Midlands commercial firm I...

I have done somewhere north of two hundred listings audits in my career, and the one I want to walk you through is not...

Most directory advice for law firms is recycled from American agency blogs, with "solicitor" swapped in for "attorney" and a vague nod to GDPR....

Walk into any UK law firm's marketing meeting and you will hear the same advice repeated with the confidence of received wisdom: stuff your...