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Why Content is King in SEO
You know what? Bill Gates called it back in 1996 when he penned his famous essay titled "Content is King". He wasn't talking about...
The Easiest SEO Wins for Your Site
You know what? SEO doesn't have to be this mystical, complex beast that keeps you awake at night. Sure, there are advanced strategies that'll...
Your First 3 Steps in SEO
Let me start with a truth bomb: most businesses approach SEO like they're trying to solve a Rubik's cube blindfolded. They jump straight into...
What is a good conversion rate?
Ever stared at your analytics dashboard wondering if your conversion rate is actually any good? You're not alone. I'll tell you a secret: most...
What is Interaction to Next Paint (INP)?
You know what? There's a new sheriff in town when it comes to measuring how responsive your website feels to users – and it's...