Advertising via blogs – Explained step by step

The face of advertising is changing at an unprecedented rate. Television viewers are jaded, wary, sophisticated and armed with DVRs, allowing them to skip advertisements altogether.Print newspapers are cutting back on size and publication frequency.Magazine advertising is expensive. How is a company to get the information about their products in front of potential customers? Read more


How to gain new customers through blogging: Step By Step Tutorial

There is much that Professional Blogging can offer in terms of new customers and increased sales of your products or services. This is a highly untapped resource that is generally free and can produce results which are outstandingly high.

Blogs and Blogging sites are designed to allow others to put out their views and insight on their daily lives and create updated content based on their experiences. What this means for advertisers is free or virtually zero cost advertising when done correctly.

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Blog advertising: nothing dumb about it

When it comes to blog advertising the facts don’t lie:-You could be blogging excerpts from the Bible, but you won’t generate much profit if you don’t put some thought into effective blog advertising.- Visitor traffic is THE most important factor when comes to making money online. If you don’t have visitor traffic and you don’t have blog advertising you’re not going to generate wealth no matter how good your intentions are.- Good advertising can often save a bad blog. But a good blog without advertising serves no purpose — and is bad.Now that we’ve established some ground rules, understand that writing the content is the EASY part! Getting people to look at your blog and click on the ads is the HARD, time-consuming part.Anybody that tells you different is kidding themselves! If effective blog advertising was such a sure thing, there’d be a whole lot more men and women getting rich (or richer) with their blogs! Read more


Would you advertise on blogs? Why?

Selling via advertisements attached to blogs is on the cutting edge of online advertising and in relatively uncharted territory.Blog administrators are scratching their heads trying to figure out how to attract advertising dollars while advertisers are testing the waters looking for high-traffic sites and a predictable return on their investment. So far; bringing the two together has been a challenge.If you’re going to advertise in the exploding realm of blogs, there are a couple things you need to consider. Throwing advertising money into an unknown medium with no basis of knowing how well it will attract business tends to make managers nervous, and rightfully so. Read more


How to Include an Image in a Blog Post

Including images in your blog posts makes them much more vibrant and interesting to readers. Putting them in is fairly easy if you understand the dynamics of HTML code and also know some of the limitations of picture hosting.

Hosting a Picture Online

There are a couple of blogging platforms that will host pictures for their bloggers to use in their posts. This is the simplest way of putting a picture online because the platforms used often incorporate quick image buttons to insert a picture into a text box as well as automatically pulling the picture up from your computer.
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My Company’s Experience With Blog Advertising

I own a successful sewing-supplies company which caters to hobbyists involved in sewing, quilting, and embroidery. I’ve always prided myself on providing excellent service, prompt delivery, and top-quality products, all at reasonable prices. In short, I tried to operate the sort of company that I’d enjoy doing business with and I thought this was a foolproof plan for success. However, I was unable to market my services to the same number of potential customers as my larger, better-known competitors. I found it impossible to compete with companies that were pegged at the top of the Google rankings. Read more


Why Backlinks are so Important for SEO

Backlinks are not only important to a solid SEO campaign; they are the main ingredient to intelligent search engine optimization. When using them it is necessary to understand why backlinks work, how they work, and what errors can be made that will diminish the effectiveness of backlink methodology.What is a Backlink?If you have been working online long you will have most likely heard the term backlink. It refers to an inserted link in a post, article, or webpage that directs readers to another website. Anyone can use backlinks to make their pages more relevant from bloggers to big corporations. Read more


My company invested over $5000 in blog advertising and doubled our profits

Everyone is wracking their brain these days, trying to find ways to entice customers to buy from our e-commerce websites so that we can keep our profits coming in and keep our businesses alive. I know I’ve tried so many different forms of advertising in my attempts to get people to visit my company’s website, but the majority of advertising options available either cost more than they generated in terms of revenue or simply brought visitors to my site that had no interest in buying the products my company sells.My first foray into online advertising was to spend a lot of money setting up and creating a Google Adwords campaign. I researched how the ‘gurus’ apparently got a lot of their site’s visitors and apparently increased their sales and I carefully created my Adwords campaigns.What I learned is that my return on investment (ROI) was dismal. Even though I got quite a lot of extra visitors to my site, my sales figures weren’t noticeably improved on the previous month when we just relied on people finding us by accident. Those extra visitors cost me my advertising budget for the month and made me no extra profits in return. Read more


How to write better reviews?

Advertising reviews are a great way to drive traffic to your blog and add value for your paid advertisers. While writing a review is not difficult, there are a few things you can do to really make your reviews pop.While a short bullet list highlighting the benefits or features of the product you are reviewing is expected, make sure you include your personal opinion of the product. You do not want your review to read like an advertisement. Also, make sure any personal claims you make are factual. You want your readers to trust you. This will lead to more repeat traffic to your blog as well as result in more hits for your advertising customers, a winning combination for you.Make your reviews fun to read. This leads back to reader trust. If appropriate for your topic, use a casual tone, as though you are writing to a friend. Unless you are writing a review for a highly specialized niche, you will want to avoid overly technical jargon and specialized language. Readers often become attached to a blog author and return for updates from authors that they respect and like. Read more


What is PageRank. How can you increase it using blog advertising?

With the ever-growing cyberspace we advertise, sell and buy within, a system is needed to increase sales and to boost recognition for relevant products and services. With Google PageRank, content across the internet can be analyzed and weighed as a set of information as to their hyperlinks.

Within this set of links, each page is ranked for its relative importance among the set, thus ranking higher for popularity and lower for lesser-known links. PageRank is a useful tool in determining what is up and coming on the internet, and can give the host an idea of what is being sought after mostly by readers and consumers.

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