E-commerce
How Canadian law firms find clients via directories
The biggest myth in Canadian legal marketing is that directories died sometime around the launch of Google's Penguin update in 2012, and that any...
How to optimise an Australian lawyer directory profile
A senior partner at a Brisbane firm once showed me her directory listings across six platforms. Five of them read like a CV someone...
What makes a business listing trustworthy
The 3am search that cost a customer
A woman wakes up at 3am to a leak under her kitchen sink. She grabs her phone, types...
The best directories for australian sole practitioners
The 11pm quote request that never came
A plumber I worked with in Parramatta (let's call him Dave, because his name is Dave) checked his...
How to optimize a Canadian lawyer directory profile for 2026
Walk into any marketing meeting at a Canadian law firm and someone will say it: "We need to be ranking for Toronto personal injury...




