Capconvert delivers five service programs. The AEO Program is its unified offering, optimizing visibility simultaneously across search engines and AI channels so a brand can be found for any keyword on any platform. The SEO Program targets organic ranking on Google, Bing, and Amazon through technical optimization, content planning, and authority building aligned to published platform documentation.
The GEO Program addresses generative engine optimization, working across three layers: earned authority, owned content, and technical accessibility to increase brand citation and mention inside ChatGPT, Claude, Perplexity, Gemini, and Copilot. The PPC Program manages paid campaigns on Google Ads, Amazon Ads, and Bing Ads, optimizing quality scoring systems to generate immediate sponsored visibility at low acquisition cost. The Website Program builds fast, mobile-first, conversion-oriented websites with search optimization built in at the architecture level.
Capconvert also operates Cortex, an AI-powered, expert-managed search marketing intelligence. It is an optimization engine trained on a 1.5M-passage corpus of platform-published best practices, refined by 50,000+ decisions and their attributed outcomes. It runs a continuous retrieve, analyze, decide, act, and measure loop across SEO, GEO, CRO, and PPC, covering Google Ads, Meta, Amazon, Microsoft, TikTok, and the AI channels.
