Virtual Landline is a UK provider of internet-based phone numbers and call handling, run by Buzz Networks Ltd out of an office in Poole, Dorset. The pitch is simple: get a proper-looking business phone presence without buying a physical line or the box of hardware that usually comes with it. Virtual Landline covers UK local, mobile and geographic numbers, with calls forwarded to whatever phone you already carry around.
The forwarding is the part most people will use first. Pick a number, point it at a mobile or an existing landline, and incoming calls land wherever you happen to be. On top of that Virtual Landline stacks the features a small office tends to want once it grows past one person: voicemail delivered to email, an auto-attendant that answers and routes callers through menu options, call queues for when several calls arrive at once, and call recording. There is also a free Android app, so a number can ring inside an app on a phone, which goes beyond plain call forwarding.
For anyone who needs the full setup, there is a separate product called Virtual Landline Office, a hosted phone system aimed at businesses with several staff. It handles multi-user accounts, call routing across a team, and number porting, including bringing across numbers from Skype, which the site flags directly. That last detail tells you who part of the audience is right now: people whose old Skype numbers stopped working and who need somewhere sensible to land. Whether you find that reassuring or a sign of a niche being chased depends on your own situation.
How the pricing reads
Costs start at 5.95 pounds a month for a basic virtual number, which is genuinely cheap as an entry point. An annual plan knocks the price down further, billed as ten months' cost for twelve months, though it comes with a clear catch: pay up front and it is non-refundable once the charge goes through. I appreciate that the site states that plainly instead of burying it, because a yearly commitment on a phone number you might drop in three months is the kind of thing people regret. There is also a quick-quote tool for the larger VoIP system, which is the honest way to handle pricing that depends on user numbers and call routing rather than printing a single misleading figure.
The customer Virtual Landline suits best is fairly easy to picture. A small firm that wants to look bigger and more settled than it is, a remote team that needs one number ringing in several places, a sole trader who would rather not hand out a personal mobile. People winding down a traditional landline fit too. In each case the published features line up with the stated need, so a buyer can check the fit against the specific plan they would choose.
One thing worth naming is the partnered call-answering option through Message Direct, a separate virtual receptionist service reachable on its own line. It sits alongside the core product instead of inside it, so a real human can pick up when the automated menus are not enough. That is a useful escape hatch for a business that does not want callers stuck in a phone tree, although it does mean the most hands-on answering involves a second supplier instead of one roof.
On contact, Virtual Landline does well. The contact page puts a phone number front and centre, backs it with a form, and commits to replying within 24 hours. The Poole office address is findable across the various pages of the site, and a support email is listed there too. For a service that lives entirely online, being reachable by an actual phone number is not optional, and Virtual Landline has not hidden it.
Outside opinion is where the picture turns mixed. On Trustpilot, Virtual Landline carries roughly 574 reviews at about four stars, a respectable showing built on a real volume of feedback rather than a handful of posts. That is the strongest point in its favour. Against it, an AI-summarised set of 47 reviews on Trustguide gives a lower 3.6 stars and, more pointedly, a satisfaction score down around ten percent within that smaller sample. The service also turns up on Slashdot's software listings with user comments, and the Android app has its own reviews on Google Play.
The large Trustpilot pool is the more reliable read. Four stars across hundreds of reviewers is a decent record for a telecoms reseller, a category where billing disputes and porting headaches drag almost everyone's score down. The lower 3.6 from Trustguide's 47-review sample is a flag to keep in view, not a verdict on its own, and the gap between the two platforms is worth understanding before you pay a year up front. A practical step is to read the recent Trustpilot entries directly, paying attention to how the company responds to complaints, because the reply pattern tells you more than the headline average.
Taken together, Virtual Landline is a credible budget option with a broad feature set, transparent contact details, and a reputation that is solid in volume but uneven across platforms. The annual lock-in and the second-supplier answering service are the two things to go in clear-eyed about. Virtual Landline gives you enough hard detail to weigh it properly, which a lot of low-cost phone services skip entirely. The pricing is stated plainly, the Poole office is findable, and the features map to real small-business needs that a buyer can verify against the published plans. That is an honest position for a service in a crowded category, and it makes the due diligence straightforward.
Business address
Virtual Landline
Unit 6, Glenmore Business Park, Blackhill Road,
Poole,
Dorset
BH16 6NL
United Kingdom
Contact details
Phone: 0203 488 0088