ATL (Formerly Ad, Tape & Label)

What does a company that prints and cuts adhesive materials have to do with medical care? Quite a lot, as it turns out. ATL (Formerly Ad, Tape & Label) now runs as ADDEV Materials Healthcare, and the old atlco.com address forwards to addevhealthcare.com, where the work is squarely about the components that go inside and onto medical products: tapes, foams, films, labels, and finished disposable devices built to order for the healthcare industry.

The core of the business is converting and manufacturing. Narrow web flexographic and digital printing sit alongside die cutting, laminating, slitting, and cold seal packaging. That combination lets ATL (Formerly Ad, Tape & Label) take raw material and turn it into a finished part, which is a different proposition from a shop that only prints or only cuts.

Contract manufacturing is where a lot of the value seems to concentrate. Custom assembly, packaging, and distribution are all offered under one roof, so a MedTech or Pharma customer can hand a design to ATL (Formerly Ad, Tape & Label) and get back a packaged, distributed product. For a regulated field, keeping those steps with a single supplier reduces the number of hands a component passes through, and that has real bearing on traceability.

What the healthcare converting work covers

The materials side reads like a stockroom for medical assembly: films, foams, nonwovens, and single or double-sided tapes. ATL (Formerly Ad, Tape & Label) supplies the raw stock and converts it in-house, so whoever picks the material also runs the process that shapes it, rather than handing the job to a separate cutter downstream.

Labels for regulated products

Labeling is treated as a serious sub-discipline here, not an afterthought. Pressure-sensitive labels form the base, but the range extends to anti-counterfeiting security labels and multi-panel booklet labels that carry extended content. Anyone who has tried to fit a full set of regulatory instructions onto a small vial understands why an extended-content booklet label exists. Pharmaceutical packaging often has more to say than there is room to print, and these formats solve that specific problem.

The security label offering answers a different worry. Counterfeiting in the drug supply chain is a genuine risk, and a converter that can build authentication features into the label itself is addressing something the customer would otherwise have to source separately.

The certifications on record

For a supplier in this space, the paperwork is part of the product. ATL (Formerly Ad, Tape & Label) holds ISO 13485:2016 certification, the quality standard written specifically for medical devices, along with FDA registration and cGMP compliance. Those three together are close to the price of entry for selling components into regulated healthcare, and their absence would be a reason to walk away.

There is a second credential worth noting. ATL (Formerly Ad, Tape & Label) is recognized as a Preferred Converter by 3M, Rogers, and Solventum. That designation is granted by the material makers themselves, and it signals that these suppliers trust the converter to handle their films and adhesives correctly. It is the kind of endorsement that comes from inside the industry, which tends to mean more than a self-declared claim.

Who the work is aimed at

The customer base spans MedTech, Pharma, BioTech, and Wellness. Within those, the site names eight markets it serves: diagnostics, ostomy, patient monitoring, personal care, pharmaceutical, surgical, wearables, and wound care. That is a specific list, and it tells you ATL (Formerly Ad, Tape & Label) is not chasing general industrial printing work. Wearables and patient monitoring in particular point toward skin-contact adhesives and sensor components, which is demanding material science.

Wound care and ostomy work sit in the same territory: products that stay on the body, sometimes for days, and have to hold without irritating. By listing these as named markets, ATL (Formerly Ad, Tape & Label) is claiming real depth in a narrow and difficult corner of the field.

Reaching ATL (Formerly Ad, Tape & Label) is straightforward. A phone number, a physical plant address in Menomonee Falls, Wisconsin, and an email are all published, and there are online request-a-quote and contact pages for anyone who prefers to start in writing. For an industrial supplier that mostly deals in negotiated B2B relationships, that level of openness is what you would hope to see, and it is present.

On outside opinion, the picture is quiet in a particular way. There are no Google, Yelp, Trustpilot, or BBB ratings to point to, which is normal for a contract manufacturer whose customers are procurement teams, not walk-in consumers.

What does show up instead are B2B data profiles on ZoomInfo, PitchBook, and Datanyze, plus coverage in trade outlets like Pharmaceutical Outsourcing, Pharmaceutical Technology's Pharma Marketplace, and Medical Product Outsourcing. Those are industry-facing listings, so they confirm ATL (Formerly Ad, Tape & Label) is a known quantity to the people who buy this kind of work, without offering star ratings a general reader could weigh.

So the credibility rests on the harder currency here: the certifications, the named material-maker endorsements, and the trade-press presence. For a buyer evaluating a supplier of medical components, that combination is arguably more relevant than a consumer review score would be.

Where does that leave the assessment? ATL (Formerly Ad, Tape & Label) presents as a genuine converting and contract manufacturing operation with the regulatory footing its markets require, a concrete list of the sectors it serves, and endorsements from the suppliers whose materials it processes. The rebranding to ADDEV Materials Healthcare is worth knowing about before you visit, since the old name and the new site do not match at first glance, and that is the one point that could momentarily confuse someone landing on the page.

What is published adds up to a supplier that has done the regulatory homework and can point to named material makers standing behind it. A buyer sourcing skin-contact adhesives, extended-content labels, or full contract assembly would still want to run its own qualification checks before placing a large order, since none of this substitutes for that, but it is a reasonable list to start from.

---