Stop Drinking Expert is a sobriety coaching service built around the methods of Craig Beck, a certified NLP practitioner and hypnotherapist who holds a DhP credential. Stop Drinking Expert is aimed squarely at adults who want to cut alcohol out of their lives but have either tried Alcoholics Anonymous, rehab, or medication and found those routes did not fit, or simply never wanted to go down them in the first place. That positioning runs through everything on the site, and it shapes what gets offered.

Free resources and paid coaching options

The entry point most people will reach for is the free eBook, "Alcohol Lied To Me." It works through the psychology of dependence and lays out the escape strategies Beck has built the Stop Drinking Expert program on, and because it costs nothing to download, it doubles as a sample of how he thinks and writes before anyone commits money. From there the offerings climb in depth and price. There are personalized hypnotherapy audio downloads, structured coaching programs aimed at quitting drinking, a paid membership community, and one-on-one sessions for people who want direct contact. Free webinars on alcohol cessation sit alongside the paid tiers, giving a curious visitor a way to test the approach without reaching for a card.

From eBook to one-on-one sessions

A blog rounds out the free material, covering sobriety topics in a way that keeps the site populated with content beyond the sales pages. None of this is novel in its categories, plenty of coaches sell audios and memberships, but the consistency of the message holds it together. Everything on Stop Drinking Expert points back to the same framework about understanding why the brain reaches for alcohol and reframing the relationship with it, which is what separates this from a scattershot wellness store.

One detail worth pausing on is longevity. Stop Drinking Expert has run since 2010, a long stretch for a one-person coaching brand in a space where many services launch, sell hard for a year or two, and vanish. Surviving that long usually means the underlying offer keeps finding takers. The site claims to have served more than a million people. That figure is the company's own and should be read as a marketing number, not an audited one, but the staying power behind it is worth noting.

The technical setup is a little fragmented, and it is fair to flag it. The platform is hosted partly through Kajabi at craigbeck.mykajabi.com, the kind of course-and-membership infrastructure that handles logins, payments, and content delivery for many independent educators. Beck also runs craigbeck.com as a companion site, and the "Alcohol Lied To Me" book exists in an updated and extended edition sold through Amazon. So someone investigating Stop Drinking Expert will bounce between several properties: the main site, the Kajabi portal, the personal site, and an Amazon product page. It all connects to the same person, but the spread can make the operation feel larger and looser than a single tidy storefront.

Reputation across review platforms

On reputation, there is a substantial trail, which counts for a great deal when the subject is something as personal and high-stakes as quitting alcohol. Trustpilot carries 1,859 reviews with a five-star overall mark, though the UK Trustpilot page translates that to a four-star TrustScore, a normal bit of math once the platform weights and filters everything.

Reviews.io adds another 25 reviews averaging 4.68 out of five. The Amazon edition of the book draws its own reviews, with five-star samples among them, and the title is listed on Goodreads with reader commentary attached. There is also a YouTube playlist of user testimonials. Video testimonials are the easiest format to stage, so they count for less than the third-party platforms, but the volume across Trustpilot and Reviews.io is hard to dismiss. When close to nineteen hundred people bother to leave a rating, the picture they paint is more reliable than any single glowing quote.

Limited contact information before signup

Where Stop Drinking Expert is weaker is in plain contact information. The homepage shows no phone number and no physical address, and no way to send a direct inquiry appeared without entering a login or membership flow. Instead of clear routes to reach a human, the path pushes toward a "Join Now" sign-up gate. For a coaching service dealing with something as sensitive as alcohol dependence, this is a real consideration. People deciding whether to trust this kind of program often want to ask a question before paying, and routing everything through a membership sign-up asks for commitment earlier than some will be comfortable with. It does not poison the whole proposition, the free eBook and webinars give a low-risk way in, but the absence of an obvious contact route is the clearest gap in an otherwise well-stocked operation.

It helps to be honest about what Stop Drinking Expert is and is not. It is coaching and self-help built on hypnotherapy and NLP, delivered by one practitioner rather than a clinical team. It openly positions itself as an alternative for people who have not clicked with AA, rehab, or medication, which is both its appeal and its limit. Anyone with serious physical alcohol dependence, the kind where withdrawal carries medical risk, needs a doctor, not an audio download, and nothing on the site changes that. For the larger group of people who drink too much, know it, and want a structured psychological method to stop, the offering is coherent and the price ladder lets them start small.

The two craigbeck domains plus the Amazon and Kajabi presences mean that someone vetting Stop Drinking Expert can cross-check the founder fairly easily, which partly offsets the limited on-site contact information. A name attached to books, a personal site, and years of public reviews is harder to walk away from than an anonymous landing page. That traceability, paired with the review volume, is the strongest argument in Stop Drinking Expert's favor.

What stays with you after clicking through is the consistency. The free book, the audios, the webinars, the membership, and the coaching all sell the same idea in slightly different packages, and the years of reviews behind Stop Drinking Expert back up the claim that the idea has worked for a meaningful number of people. The missing phone number and address are a genuine snag, and the multi-site sprawl takes a minute to map. The track record is long enough and the public review base large enough to justify a serious look, but the lack of a clear contact path before payment is the one thing Stop Drinking Expert could fix without touching anything else.


Business address
Stop Drinking Expert
255 Bush Street,
San Francisco,
California
94014
United States

Contact details
Phone: +1-844-384-4656